About neOOne Associates

Empowering Growth.Unleashing Potential.

At neOOne Associates, we believe that growth is more than numbers on a chart — it’s the transformation of people, organizations, and ecosystems.

Founded in 2010 by Yasmin Ahmad Mazlani and Rosihan Juara Baharuddin, neOOne began as a pioneering learning and development practice. Over the years, it has evolved into a Growth Consultancy — one that helps leaders, teams, and organizations unlock their potential and channel it into lasting impact.

Our work is grounded in commitment — doing whatever it takes, with integrity, to deliver excellence. It is fueled by passion, guided by trustworthiness, and brought to life through innovation that inspires better performance and results. And above all, we believe in abundance — that by giving and adding value to others, we grow together.

Certified Accelerated Learning Fasilitator

Our Pillars of Impact

1. Transformation & Change

From Complexity to Resilience.

We build resilient organizations with adaptive leaders and strong, values-driven cultures.
Our work spans leadership and talent development, culture transformation, strategic change, and sustainability readiness.

Focus areas:

  • Leadership & Talent Development.
  • Culture & Organizational Transformation.
  • Change & Strategy Enablement.
  • Sustainability & Future Readiness.
Entrepreneurship & Innovation

2. Entrepreneurship & Innovation

From Ideas to Scalable Impact.

We enable entrepreneurs, intrapreneurs, and ecosystems to scale ideas into real-world impact.
Through venture acceleration, innovation design, and inclusive entrepreneurship programs, we foster creativity that transforms communities.

Focus areas:

  • Venture & Start-up Growth.
  • Technology & Digital Innovation.
  • Inclusive & Social Innovation.
  • Ecosystem & Policy Development.
Learning & Development – From Skills to Thriving Communities.

3. Learning & Development

From Skills to Thriving Communities.

We advance the practice of learning through experiential design, accelerated learning, and digital innovation.
Our programs develop trainers, facilitators, and learning leaders who shape the future of education and workforce capability.

Focus areas:

  • Learning Design & Delivery.
  • Professional Development & Mastery.
  • Credentials & Future Skills.
  • Communities & Ecosystems.

Our Growth Consulting Philosophy

At neOOne Associates, we believe that growth is not accidental — it is designed, nurtured, and sustained through clarity of purpose, empowered people, and meaningful innovation.

Our philosophy rests on three interwoven principles that guide how we enable transformation across leaders, organizations, and ecosystems.

The neOOne Way - Growth Model

The neOOne Growth Model connects systems, innovation, and people — driving transformation across organizations, ecosystems, and communities.

1. Growth by Design — Transforming Systems and Strategy

Growth begins with intentional design.
We help organizations rethink and redesign their systems, culture, and strategy to adapt to complexity and create measurable impact.
Through evidence-based methods and systemic thinking, we ensure that transformation is not left to chance—but achieved by design.

Embodies our pillar of Transformation & Change.

2. Growth for Good — Scaling Purposeful Innovation

True growth uplifts — it benefits business, society, and the planet.
We work with innovators, entrepreneurs, and ecosystems to design scalable, purposeful solutions that generate shared value.
Anchored in purpose and guided by integrity, we believe innovation must serve both progress and humanity.

Embodies our pillar of Entrepreneurship & Innovation.

3. Growth through People — Unlocking Human Potential

People are the heartbeat of sustainable growth.
We empower individuals and teams to lead, learn, and thrive through experiences that cultivate self-awareness, collaboration, and mastery.
By integrating learning sciences and accelerated learning methodologies, we build leaders and communities that are capable, confident, and future-ready.
Embodies our pillar of Learning & Development.

Together, these principles form the foundation of The neOOne Way — a human-centered, systemically driven approach to growth that connects strategy, innovation, and people into a unified force for transformation from the inside out and the ground up.

Our Ecosystem

neOOne is part of an integrated ecosystem of learning, innovation, and technology ventures:

  • neOOne Associates Sdn. Bhd. — Growth Consulting and Learning Transformation.
  • NeoUprise Sdn. Bhd. — Learning and development For The Impact Sector.
  • Lakar Technologies Sdn. Bhd. — AI-Powered Speech-to-Visual Learning Notes.
  • Pustaka Digital Global – A marketplace for Learning Aids.

Together, we shape a future where learning fuels innovation, and innovation fuels growth.

How Can we help?

We’d love to hear from you

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